The “Infinity” branding isn’t just a logo change; it represents a complete overhaul of the battery’s internal chemistry to ensure it survives the brutal UAE climate.
To live up to the promise of “Infinite Power,” Eveready utilizes an advanced Silver Calcium alloy grid. In the 50°C heat of a Dubai summer, standard lead acid batteries suffer from rapid “gassing” and plate decay. The silver calcium infusion acts as a thermal stabilizer, significantly slowing down the chemical breakdown and ensuring the battery maintains its charge even under extreme thermal stress.
Modern Eveready batteries use ConCast Technology, a manufacturing process that creates a thinner yet much stronger grid. This allows for more plates to be packed into the same battery casing, resulting in higher Cold Cranking Amps (CCA) and a faster recharge rate perfect for the “start stop” driving cycles of Dubai’s urban centers.